In 2002, 20 managers of Australian KFC restaurants were taken to the hospital for foot burns because of a restaurant leadership conference that included firewalking as a “management bonding exercise”
Among 20 taken to Hunter Valley hospitals yesterday for treatment to a range of burns to their feet was Roger Eaton, the chief executive officer for Tricon Restaurants Australia, which owns the Australian franchise rights to KFC.
The mass burning took place on the last day of a management development conference for 180 KFC executives and managers at the Horizons golf resort at Salamander Bay, Port Stephens, north of Newcastle.
In all, 11 ambulances responded to the emergency at 1.40pm when the resort reported about 30 people suffering burns to their feet as a result of a fire-walking exercise over the ashes of burnt timber.
But an ambulance spokesman said of those injured, most of whom were aged 20 to 30, seven received serious burns which required treatment at Newcastle’s John Hunter Hospital.”