Montecristo brand name was inspired by the novel The Count of Monte Cristo
cigar brand Montecristo got its name from the Alexandre Dumas book “The Count of Monte Cristo”. Books were often read aloud in the cigar factory by a lector, and the Dumas novel was a popular choice among the cigar rollers. In July 1935, Alonso Menéndez purchased the Particulares Factory, makers of the popular Particulares brand […]