A software company buried a $1000 prize within its Terms of Service

A software company buried a $1000 prize deep within its Terms Of Service just to see if anyone reads them. It took 5 months and 3000 sales for someone to respond

When Doug Heckman was installing a PC Pitstop program, he actually read the EULA. In it, he found a clause stating that he could get financial compensation if he e-mailed PC Pitstop. The result: a $1,000 check, and proof that people don’t read EULAs (3,000 people before him didn’t notice it). The goal of this was to prove that one should read all EULAs, so that one can see if an app is spyware if it is buried in the EULA

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